Thomas Edison thankfully gave us the light bulb, but if you would’ve told him it would eventually help us have a better shopping experience by delivering coupons to us, he’d probably say you were crazy. Well, GE is helping retailers do just that with some fresh new lighting technology that will use iBeacon technology to help consumers and retailers get the most out of a shopping experience. With new ByteLight technology retailers can simply use light fixtures to interact with iBeacon devices throughout their stores. Check out the video to learn how GE has developed a way for retailers to avoid installing hundreds, if not thousands, of iBeacons throughout their stores by utilizing infrastructure already in place.
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